π-Economy
    π-EconomyPeter the Great St. Petersburg Polytechnic University
    Since 2008
    ISSN 2782-6015
    enАнглийский
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    • №3 June 2026
      Submission deadline: 4 May 2026
    • №4 August 2026
      Submission deadline: 8 June 2026
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      Submission deadline: 7 September 2026
    • №6 December 2026
      Submission deadline: 5 November 2026

    Articles by keywords "COVERAGE"

    Perfection of the design procedure of coverage of target audience in media planning

    Business and marketing
    Klimin A.I.
    • Year: 2009
    • Issue: 6
    • 0
    • 7468
    • Pages: 148-152

    Methods of reach calculation of focus audience planning at media mix use

    Business and marketing
    Klimin A.I.Tikhonov D.V.
    • Year: 2011
    • Issue: 2
    • 0
    • 7586
    • Pages: 198-202