Publication schedule
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№5 October 2023Submission deadline: 15 September 2023
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№6 December 2023Submission deadline: 6 November 2023
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№1 February 2024Submission deadline: 15 January 2024
Articles by keywords "BRAND"
Regional branding: assessment of the use of new development tools in modern conditions
- Year: 2023
- Volume: 16
- Issue: 2
- 15
- 458
- Pages: 37-51
Issues of improving competitiveness of organizations in conditions of overcoming digital inequality
- Year: 2021
- Volume: 14
- Issue: 1
- 170
- 2290
- Pages: 34-46
Educational service as an object of marketing and brand management
- Year: 2010
- Issue: 5
- 0
- 4365
- Pages: 178-182
Innovative place branding tools: definition, essence, implementation mechanism
- Year: 2016
- Issue: 6
- 2697
- 7384
- Pages: 122-129
Toolkit for the estimation of effect and efficiency of marketing communications
- Year: 2009
- Issue: 3
- 0
- 3655
- Pages: 298-306
Analysis of approaches to the assessment capitalization brand
- Year: 2010
- Issue: 3
- 0
- 3901
- Pages: 189-192
Estimation of efficiency of marketing communications on the basis of brand awareness
- Year: 2010
- Issue: 3
- 0
- 3955
- Pages: 166-171
Virtualization of the market as institutional imperative of new economics
- Year: 2012
- Issue: 2
- 0
- 2798
- Pages: 22-24