The article presents the results of a study of the state energy saving policy in the area of development targets of renewable energy sources within the framework of the implementation of regional energy efficiency programs on the basis of analysis of the potential of the North-West Federal District of the Russian Federation. Research objectives: to conduct a qualitative analysis of the basic documents establishing requirements for the energy savings targets, based on the development of renewable energy sources to conduct a comparative analysis of the potential for the type of renewable energy sources and targets of their development on the example of the Northwest Federal District of Russia, to analyze factors influencing the development of renewable energy sources in the Russian Federation; to conduct a qualitative analysis of federal and regional energy saving policy regarding the development of renewable energy sources; suggest areas of efficient use of renewable energy sources in the current situation. To meet the challenges of research methods we used economic and statistical analysis, as well as regulatory and institutional method. The study systematized the factors affecting the development of renewable energy in our country in three directions: to meet the needs of the population, in entering the retail and the wholesale electricity market. We have shown the incompleteness of the requirements of the legal framework, excessive demands on the objects of renewable energy sources, the lack of effective mechanisms of state power generating facilities in the area of wholesale and retail electricity market. Proposed projects include the introduction of renewable energy sources in the federal targeted programs, the reduction of VAT on renewable energy equipment, its accelerated amortization, measures to strengthen the promotion of information renewable energy among households.