π-Economy
    π-EconomyPeter the Great St. Petersburg Polytechnic University
    Since 2008
    ISSN 2782-6015
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    • №6 December 2026
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    • №1 February 2027
      Submission deadline: 11 January 2027

    Articles by keywords "EFFICIENCY OF MARKETING COMMUNICATIONS"

    Estimation of efficiency of marketing communications on the basis of brand awareness

    Business and marketing
    Klimin A.I.
    • Year: 2010
    • Issue: 3
    • 2
    • 8401
    • Pages: 166-171