Mobile technology in supporting ebusiness – chances and challenges

Business and marketing

Paper discusses the chances and challenges of contemporary e-business mobilization process. Mobile applications are characterized as an applications running invarious mobile devices. In the business context, mobile applications usually have an over Internet into back-officesystems. Because of the lack of the computing power and slow wireless connections, the calculations of the presented data is done on the back-end and the presentation is done on the mobile device. Paper explains that correct choice of mobile apps is a promising approach to improve the efficiency of business processes and to reduce operative expenses in organizations.