Publication schedule
- №6 December 2026Submission deadline: 5 November 2026
- №1 February 2027Submission deadline: 11 January 2027
Articles by keywords "Rathmel’s model"
From product marketing to service marketing: the stages in the service marketingmix development
- Year: 2013
- Issue: 1
- 976
- 8242
- Pages: 130-132