Simulating marketing strategy of educational services of higher school in the region

Economy and management in education

On the basis of the stated main marketing task of educational services (ES) the authors research a new problem in which the consumer of ES is considered to be an investor. In the process ofeconomic-mathematical simulating of the task of efficient management of ES marketing it is offered to appreciate investment attraction of higher schools-competitors. Receiving such appreciations is a rather complicated problem. To solve it in practice the approximation method should be used