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    Year: 2008
    Issue: 4 (61)
    7
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    Year 2008, Issue 4 (61)Principles of strategic marketing management of the industrial enterprise
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    Article type: Conference Report, Theses of Report
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    Principles of strategic marketing management of the industrial enterprise

    Conference «Innovative economy and industrial policy of the region»
    Authors:
    Naumov V.N.
    Abstract:

    In article are stated essence and features of strategic management. Principles of strategic marketing management are formulated.

    Key words:
    This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
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